For some small business owners, the holiday season can be a stressful time to stay on task and keep up with the workload. For others, it can mean some much-needed downtime to perfect workplace strategies. Whichever group you find yourself in, we come bearing gifts. Check out these Mind Your Business articles from November that can help grow your marketing efforts, protect your business, and outsource tasks this holiday season and into the new year.
6 effective email list-building strategies
Email marketing is still one of the best ways to reach customers — but first you have to build an effective distribution list. Learn how in this blog post from LocalBizGuru’s Nachum Langsner.
8 tips to a safe and theft-free holiday season
As the hustle and bustle of the holidays approach, it’s important to keep your business safe. Use these eight tips from COSE author Tim Dimoff to protect against theft this holiday season (and beyond!).
How to talk about your business in a changing work environment
Many workers may be back in the office, but there are lasting changes to the business world following the pandemic. Here are four tips, authored by Maureen Consdine Gharrity, to talking about your business in this new business environment.
Understanding the benefits and risks of outsourcing
Authored by Cleveland SCORE, there are many reasons to consider outsourcing portions of your company’s operations and administrative processes — especially at such a busy time of the year. The benefits that could be realized, however, should be evaluated against a set of criteria. Outsourcing should lower bottom-line costs, improve operational efficiency, distribute responsibility, and/or provide time for you and your staff to plan for the potential of business growth.
