COSE Resources

Small businesses need to build branding that is meaningful, communicative, supports the company values and drives the overall marketing strategy.

It might be tempting to pay an independent contractor versus an actual employee to avoid taxes. However, there are many factors to consider in order to decide if this is the correct path for your small business.

You can't expect to successfully hire someone who fits with your company culture if you don't communicate it clearly. Check out these 10 steps (with some extra hints) to doing exactly that.

As a small business owner, it's important to understand how your business can keep growing even through inflation. From having multiple suppliers to being wise when it comes to raising prices, Better Business Bureau Serving Greater Cleveland shares ways your small business can cope with inflation.

"At The Table": Episode 5 of GCP and COSE's new advocacy video series is here. Join us for an inspiring conversation with Congresswoman Shontel Brown and COSE Executive Committee Member Cheryl Perez. Discover the extraordinary journey of Rep. ...

Supply Chain Management is a complex process that is crucial to ensure smooth production operations and customer satisfaction. Both an optimal technology application and well-maintained fleet play a significant role in a successful supply chain process. 

From including your CTAs higher on your site to updating your blog content, there are many ways to get your audience to click, call, or find another way to connect with you. When they do, your chances of converting them from a reader to a customer grows -- and so does your bottom

Many businesses turn to temporary employees during summers or holidays. From offers to onboarding, check out these eight suggestions to consider when employing temps at your small business.

How prepared are you to answer the question, "What do you do?" Everyone's elevator speech can use an upgrade. Here are six tips to consider before your next networking event (or elevator ride).

Digital Marketing can provide small businesses with a cost-effective avenue for increased brand recognition, lead generation, continued customer connectivity and customer engagement.